Gejic
Gerner
Productions

Emiko Gejic and Leonie Gerner teamed up for GG Productions and focus on the creative and powerful work in Berlin’s music and culture scene.

For the logo design process they shared a few ideas and moodboards, containing colors, photos and graphic elements. They already had a feeling for the look and i was there to translate that into a logo. To be more direct and clear they chose to use their last names as the team-name.
But besides the name they really loved the idea of an icon like logo.

Client
GG-Productions

Year
2024

Logo design process
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Naturally i started by playing around with types and letters because this always helps me to think out of the box - it’s like scribbling with a pen.

I normally present 2 or at least 3 different drafts which are not only my favorites but also the most suitable for the client.

After two rounds we where already on the finish line. The logo only needed color and some fine adjustements. In color-searching process i played around with adobe firefly and ended up with a sleak gradient and color scheme.